QR Code Stickers for Business: How They Help

Last Updated: June 2026

QR code sticker printing is a fantastic way to get a call to action out to potential customers easily, sending them directly to a dedicated webpage.

Scanning a QR code with a device’s camera is much faster than typing out a long web address, so they’re used for various applications including marketing, product tracking, and payments. Stickers are an ideal platform to easily get the codes in front of potential customers. In this blog, we’ll discuss why and how to create QR code stickers for your marketing.

What you need to know about QR code sticker printing:

QR codes are very easy to use and encourage website visits.
Stickers are affordable and simple to print.
Stickers can be shared easily, either by giving them out to customers or sticking them in locations the QR code will be seen.
QR codes are free and simple to make.
Sticker design should match your branding while standing out and being easy to understand.
Stickers come in a range of options for materials and finishes, so talk to us to find the best option for your business.

Are QR Code Stickers Effective for Business Promotion?

What are QR Codes?

A QR code is a “Quick Response” code, designed for rapid readability. It’s a type of matrix barcode, which stores information in a two-dimensional array of squares. The code’s pattern of black and white squares encodes data, which can be a website address, a text message, contact information, or other data.

When you scan a QR code with your smartphone’s camera or a dedicated app, the device deciphers the pattern of squares. The information is then instantly displayed or used. For example, a QR code on a menu will take you directly to the online menu, while a payment QR code will open the payment app.

What are the Benefits of QR Code Stickers for Businesses?

QR code sticker printing benefits businesses by increasing customer engagement and bridging the gap between physical and digital marketing. They offer a cost-effective way to drive traffic to online content, collect customer data and feedback, and provide valuable information like product details or menus. These stickers also improve operational efficiency through inventory management and can boost brand visibility through interactive marketing and brand building. You can even add QR codes to the branded logo stickers you’re already using to give them a level up, or use them as a boost to your car sticker printing so your QR codes become mobile.

How to Make QR Code Stickers for Businesses

Creating the code and sticker:

Generate the QR code: Use a free online generator to create your code. Enter the URL or information you want the code to link to, such as your website or a social media page.
Customise the QR code: Change the colours, add your logo, or alter the style of the dots and border if the tool allows. Make sure there is enough contrast for the code to scan easily and print clearly with your promotional sticker printing method.
Download the QR code: Save the generated code as a high-resolution PNG or JPG file.
Create the sticker design: Open your design software and your branded sticker design. Drag and drop your QR code image onto the template, resizing it to fit well. Add any other branding or text. Custom sticker printing services like Printing Brisbane offer graphic design services to help with this.
Choose the sticker type: Find the right materials based on where you want to place the stickers. For example, waterproof sticker printing for outdoor use or use in cafes.

Printing QR code stickers:

DIY: Create your own design with the QR code clearly positioned. Print the design onto printable sticker paper using your home printer, ensuring the paper is loaded correctly. When cutting them yourself, be cautious to make the cutting neat and accurate so the stickers look professional.
Online ordering service: Go to a sticker printing website and use the integrated tool to paste your URL and generate the QR code directly on their platform. Use their editor to customise the sticker’s size, shape, colours, and add other branding elements. The service will print and ship the finished stickers to you.
Local professional printers: Professional business sticker printing services like Printing Brisbane offer the best quality, help with design, competitive pricing, fast turnaround, and more. We can help you create your branded QR code stickers from idea to finished product. With us, you don’t have to worry about DIY struggles or impersonal online services with poor customer service. We’ll make sure you get the ideal product for your business’s needs.

Contact Us at Printing Brisbane

Choose our Brisbane-based sticker printing services for QR code stickers to access high-quality, durable, and weather-resistant options for various uses, provide custom sizes and shapes, and can handle both large and small orders with fast turnaround times. Local printing also allows for easy communication and potential same-day or fast delivery. We can also handle orders both big and small. We’re the best option for any business.

Contact Printing Brisbane for a quote on QR code stickers today.

Frequently Asked Questions

What is the turnaround time for sticker printing?

Printing Brisbane offers fast turnaround times, so contact us and we will let you know potential timelines once we have more information about what you need.

Should I get a graphic designer to design my QR code stickers?

QR codes are easy to make, so for a simple design, you can most likely create them yourself. For a more intricate design, to make sure the stickers match your branding, or to make sure they’re easy to read and use, graphic designers can help.

Should I print different types of stickers with QR codes?

You may wish to try a range of shapes, sizes, finishes, and designs to test which works best for your business. It may also help to have different versions for different uses, for example, larger car stickers or smaller stickers for coffee cups.

Is it better to use a local printing company, or order stickers online?

Ordering from major online printing retailers can sometimes cost less, however local businesses like Printing Brisbane will offer you more customisation, support, and likely faster turnaround times.